Maroon trench coat with black buttons folds around a hollow crimson circle. A bold burgundy bucket hat and leather combat boot with golden thread dashed along the sole tilt upon bright red shapes. Rigid dark maroon and scarlet red wires interrupt the solid red background.
Weekday red denim jacket hangs upon an angled, red pole that rests lightly upon a crimson hedge. A red Vans shoe with a white sole and laces tilts upon a hollow geometric platform. A perfectly smooth white t-shirt folds onto a red square and rests within a garnet red cube.
Red-hot low-top Nike sneaker and a polychromatic DMX low-top streaked with vibrant blue, red, and green rest upon clay bricks. A white Nike Air Force One sneaker with a crimson logo and dash of indigo on the sole sits in front of a scarlet staircase hanging upon a deep red block.
Monochrome lipstick red aesthetic dominates, drawing attention to a pair of light blue jeans folded over a hollow coral square. A deep red Adidas shirt drapes over a red block and a clean, white Adidas sneaker with a crimson backing rests within a cherry red circle.
Six glossy balloons with a limited color palette of scarlet to strawberry red playfully float and sit among a compact arrangement of red geometric shapes and staircases that cast shadows to add dimensionality to the monochrome display.
Cherry red Dr. Maarten ankle boot with black edges and laces, a rose-colored full coverage heel, and a deep red loafer rest upon a display of playful, red geometric platforms against a monochromatic scarlet backdrop.
Unraveling, spongy orange mat elevates the heel of a vibrant red Adidas sandal with a thick red upper lined with black and white stripes. A pair of pointed glasses sits upon a crimson rectangular prism and a red Adidas pouch tilts on a cherry-colored platform. Overlapping shapes in various red shades add dimensionality to a monochrome red background.
Knitted scarlet sweater fits snugly outside a dark pink circle with a red beanie and a nylon red boot standing to the left. Deep red and black marbled slabs provide contrast to the solid, smooth scarlet background while a red carpet staircase casts shadows.

PICTURES TAKEN FOR ZALANDO'S SALE CAMPAIGNS
PHOTOGRAPHY: MACIEK MILOCH
SET DESIGN: NATALIA MLECZAK
PRODUCTION: PHOTOBY.CO

Studio address:

CRISP STUDIO
at SEELENBINDER ATELIERS
SEELENBINDER STRASSE 141
12555 BERLIN

MACIEK@MILOCH.COM

© MACIEK MILOCH